Privacy Policy
Last updated: March 8, 2025
1. Introduction
At Vivariam, Inc. ("Vivariam," "we," "us," or "our"), we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at vivariam.com and use our products and services, including our smart reptile enclosure systems and mobile applications (collectively, the "Services").
Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy. If you do not agree with our policies and practices, please do not use our Services.
2. Information We Collect
2.1 Personal Information
We may collect the following types of personal information:
- Contact Information: Name, email address, mailing address, and phone number.
- Account Information: Username, password, and account preferences.
- Payment Information: Credit card details, billing address, and other payment details (processed through our secure payment processors).
- Device Information: Information about your smart reptile enclosure, including device identifiers, settings, and usage data.
- Communication Information: Information you provide when you contact us for customer support or communicate with us in any way.
2.2 Usage Information
We automatically collect certain information about how you access and use our Services, including:
- Device Information: Information about the device you use to access our Services, such as hardware model, operating system, IP address, and browser type.
- Log Information: Information about your use of our Services, including access times, pages viewed, and the pages you visited before navigating to our Services.
- Location Information: General location information (such as city and state) inferred from your IP address.
- Environmental Data: Temperature, humidity, and other environmental data collected by your Vivariam device (this data is primarily associated with your device rather than your personal identity).
3. How We Collect Information
3.1 Information You Provide to Us
We collect information you provide directly to us when you:
- Create an account or register for our Services
- Make a purchase or join our waitlist
- Set up and configure your Vivariam device
- Contact our customer support team
- Subscribe to our newsletters or marketing communications
- Participate in surveys, contests, or promotions
- Post content or comments on our website or social media channels
3.2 Information Collected Automatically
When you access or use our Services, we may automatically collect information about you through:
- Cookies and Similar Technologies: We use cookies, web beacons, and similar technologies to collect information about your browsing behavior and preferences. For more information about our use of these technologies, please see our Cookie Policy section below.
- Analytics Tools: We use analytics tools such as Google Analytics and Mixpanel to help us understand how users engage with our Services.
- Vivariam Devices: Our smart enclosure devices collect environmental data such as temperature, humidity, and light levels to provide you with monitoring and control features.
4. How We Use Your Information
We may use the information we collect for various purposes, including to:
- Provide, maintain, and improve our Services
- Process and fulfill your orders and manage your account
- Send you technical notices, updates, security alerts, and support messages
- Respond to your comments, questions, and requests
- Communicate with you about products, services, offers, promotions, and events
- Monitor and analyze trends, usage, and activities in connection with our Services
- Detect, investigate, and prevent fraudulent transactions and other illegal activities
- Personalize and improve your experience with our Services
- Develop new products and services
5. How We Share Your Information
We may share your information in the following circumstances:
- Service Providers: We may share your information with third-party vendors, consultants, and other service providers who need access to such information to carry out work on our behalf.
- Business Transfers: If we are involved in a merger, acquisition, financing, or sale of all or a portion of our business or assets, your information may be transferred as part of that transaction.
- Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
- Protection of Rights: We may disclose your information to protect the rights, property, or safety of Vivariam, our customers, or others.
- With Your Consent: We may share your information with third parties when you have given us your consent to do so.
6. Data Security
We implement appropriate technical and organizational measures to maintain the security of your personal information and protect it against unauthorized or unlawful processing and accidental loss, destruction, or damage. However, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, while we strive to protect your personal information, we cannot guarantee its absolute security.
7. Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information, including:
- Access: You may request access to the personal information we maintain about you.
- Correction: You may request that we correct inaccurate or incomplete personal information we maintain about you.
- Deletion: You may request that we delete personal information we maintain about you.
- Portability: You may request a copy of the personal information you provided to us in a structured, commonly used, and machine-readable format.
- Restriction of Processing: You may request that we restrict the processing of your personal information in certain circumstances.
- Objection to Processing: You may object to our processing of your personal information based on our legitimate interests.
To exercise any of these rights, please contact us at [email protected]. We will respond to your request within a reasonable timeframe and in accordance with applicable laws.
7.1 Email Communications
You can opt out of receiving marketing emails from us by clicking the "unsubscribe" link in any marketing email we send. Even if you opt out of receiving marketing emails, we may still send you non-marketing emails, such as those about your account or our ongoing business relations.
7.2 Cookie Policy
Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services.
8. Data Retention
We will retain your personal information for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure, and applicable legal requirements.
9. Children's Privacy
Our Services are not directed to children under 16 years of age, and we do not knowingly collect personal information from children under 16. If we learn that we have collected personal information from a child under 16 without parental consent, we will take steps to delete that information as quickly as possible. If you believe we might have any information from or about a child under 16, please contact us at [email protected].
10. International Data Transfers
Your personal information may be transferred to, and processed in, countries other than the country in which you reside. These countries may have data protection laws that are different from the laws of your country. Specifically, our website and some of our service providers are based in the United States. However, we take appropriate safeguards to require that your personal information remains protected in accordance with this Privacy Policy.
11. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email (sent to the email address specified in your account) or by means of a notice on our website prior to the change becoming effective. We encourage you to review this Privacy Policy periodically for the latest information on our privacy practices.
12. Contact Us
If you have any questions, concerns, or comments about this Privacy Policy or our privacy practices, please contact us at:
Email: [email protected]